August 10, 2020
Ingenta Publishers Communication Group (PCG), specialist in global sales and marketing for academic publishers, and the Society of Exploration Geophysicists, the world’s leading publisher in applied geophysics, today announced their representation agreement covering Latin America. PCG assumes responsibility for securing new business for SEG and expanding existing relationships involving the society’s knowledge products and services as of August 1, 2020.
“Ingenta is thrilled to represent SEG journals, meeting papers, and e-books in Latin America,” said Heather Lantz, Director of Business Growth for Ingenta. “SEG is addressing some of the most significant problems facing humanity, and how applied geophysics is changing lives. Our sales teams are excited to bring the society’s content directly to the market. SEG has built a strong portfolio of publications that it delivers through its outstanding SEG Library, and we are looking forward to helping the society grow its sales and readership.”
“SEG is pleased to start working more closely with PCG,” said Ted Bakamjian, SEG Associate Executive Director, Publications and Communities. “We view PCG as a transparent partner with a deep understanding of local market developments and business customs. The relationships that PCG has already built with libraries are extremely valuable. We look forward to seeing how PCG can grow engagement with our content and thereby advance applied geophysics.”
About Ingenta PCG
Ingenta PCG provides content providers and publishers with global reach through experienced local teams in several market segments around the world. PCG covers North America, Latin America, Europe, and India.
PCG’s multilingual teams offer a consultative sales approach with actionable market feedback. Its teams are engaged in case studies, market-feedback surveys, sales, strategic campaigns, renewal retention, and brand support. For more information, see https://www.ingenta.com/pcg-publisher-library-support/.
About the Society of Exploration Geophysicists
Founded in 1930, SEG is the world’s premier information provider in applied geophysics. SEG provides information, tools, and resources vital to advancing applied geophysics, fostering common scientific interests, supporting humanitarian efforts, and accelerating geophysical innovation. Visit https://seg.org to learn how SEG inspires the geophysicists of today and tomorrow.
Contact: Heather Lantz, Ingenta
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